
Insights that get results
Consumer Financial is a full-service marketing firm that provides financial services companies worldwide with the insights and tools they need to succeed.

OUR DIFFERENCE
By being intellectually curious, fiercely pragmatic, and rigorous in our pursuit of results, we help clients discover and implement on-target solutions to get where they want to go.

Financial Services Expertise
For more than 25 years we’ve had a singular focus—financial services. Our mastery is deep and nuanced. Our professional connections are extensive and highly knowledgeable.

A Proven Approach
With 1,000s of challenging projects under our belt, we’ve perfected an inquiry-driven methodology that delivers results. We know how to get things done.

Measurable Impact
We regularly surpass our clients’ targets with our winning B2C and B2B sales and marketing programs. Ask us
how our omni-channel creative can help you move the needle.
TESTIMONIALS
“
Consumer Financial helped us define a brand new business, including its value proposition and our go-to-market strategy and collateral. The business went from $0 to $100M+ in 18 months. Consumer Financial delivered measurable impact—we easily got a 100x ROI by partnering with them.”
— Director
Over the past two decades I’ve used Consumer Financial for numerous projects, both strategic and tactical. I’m always impressed with their ability to listen carefully. Their work never disappoints—it’s thoughtfully planned, efficiently executed and, most importantly, it always moves me closer to the outcomes I’m after. They’ve helped me save millions of dollars. I look forward to working with
them in the years ahead.”
“
— Chief Risk Officer
CAPABILITIES

STRATEGY DEVELOPMENT

INTELLIGENCE & INSIGHTS


PRODUCT DEFINITION
SALES & CLIENT EXPERIENCE

OMNI-CHANNEL CREATIVE
At Consumer Financial, we create strategies that are well-grounded, measurable, and easy to translate into a set of achievable goals. To ensure successful implementation, we take into account leadership dynamics, resource availability, market dynamics, opportunity size, and more.

Strategy Development
Student Loan Account Opening Experience

CLIENTS
Since 1994, Consumer Financial has teamed with the world’s leading financial companies to help them set strategies, gain insights, and pursue new avenues of growth.








LEADERSHIP
The professionals at Consumer Financial have a vast and diverse well of knowledge and talent. We are MBAs and PhDs, engineers and artists, community advocates and former bankers. And we share a common purpose: to use our know-how to help ignite growth for our clients’ businesses.

Loy Sheflott
CEO and Founder

Shauna Lawry
Director of International Services

Stacy Leier-Valentine
Managing Principal

Joan Warren
Creative Director, Writer

Molly Shilman
Head of Research and Content

Stuart Silberman
Creative Director, Design

CONTACT US
Headquarters
1500 Park Avenue, #116
Emeryville, CA 94608
Satellite Locations
New York
Los Angeles
Paris